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Results by category

5,000+ reviews removed. Every category, same method.

Every case runs the same way: checked individually, reported by hand, followed up until Amazon confirms.

Supplements Largest category
0 reviews removed

Health & supplement brands attract the harshest rule-breaking reviews — and the highest removal volume.

Confirmed removed by Amazon
Home & Kitchen Ongoing engagements
0 reviews removed

Large catalogues where shipping-damage and order complaints pile up in the product reviews.

Confirmed removed by Amazon
Beauty & Cosmetics Multiple brands
0 reviews removed

Sensitive category: off-topic and unfounded claims removed across US and EU listings.

Confirmed removed by Amazon
Food & Drink DE & EU marketplaces
0 reviews removed

Taste is subjective — but seller, price and delivery complaints don’t belong in product reviews.

Confirmed removed by Amazon
Fashion Targeted clean-ups
0 reviews removed

Focused work on the 1-star reviews pulling bestselling styles down the most.

Confirmed removed by Amazon
Pet Supplies Focused cases
0 reviews removed

Smaller engagements concentrating on the critical reviews doing visible damage.

Confirmed removed by Amazon
Figures aggregated from completed client projects across 5+ years. Results depend on the review, marketplace and type of violation and cannot be guaranteed.
From real client cases

Six cases. Open one and see what we found.

Six anonymised projects from completed client work. Different niches, different countries — and almost always the same pattern underneath: a delivery, packaging or service problem filed as a product review. Open any case for the breakdown.

0Marketplaces worked
0Review languages
0Reviews in these six cases
0Oldest review removed
SupplementsOne marketplace
0reviews removed
US
  • Cracked and leaking jars from transit damage
  • Containers arriving part-empty
  • A missing accessory from the box
  • “Not eligible for return” — a policy complaint
Main guidelineSeller, order and shipping feedback
Also appliedOff-topic content
Star ratings23 of 28 were one star
Oldest removed2024

Almost every review described the condition the parcel arrived in — not how the product performed.

SupplementsNine marketplaces
0reviews removed
DEUKUSITESFRNLSECA
  • Broken seals and opened packaging on arrival
  • Tablets crushed to powder in transit
  • Short expiry dates on delivery
  • The same complaint in seven languages
Main guidelineSeller, order and shipping feedback
Also appliedOff-topic content, price complaints
Star ratings38 of 54 were one star
EscalationOne case needed seven separate reports

One packaging fault, repeating across nine marketplaces in seven languages. The brand was treating it as nine separate problems.

Smart HomeSix marketplaces
0reviews removed
DEUKITFRESNL
  • A required accessory not included in the set
  • Subscription and pricing complaints
  • Customer support and service feedback
  • Returns delivered as new items
Main guidelineSeller, order and shipping feedback
Also appliedPrice and subscription complaints
ScopeSix marketplaces, one product family
PatternListing expectation vs. delivered set

A large share concerned an accessory buyers expected in the box, plus service and pricing complaints filed on the product page.

AutomotiveThree marketplaces
0reviews removed
DEFRIT
  • Fitment and compatibility disputes
  • Return shipping charged to the customer
  • Dents and damage on arrival
  • Seller service complaints filed as product reviews
Main guidelineSeller, order and shipping feedback
Also appliedOff-topic content
ScopeThree marketplaces
PatternFitment disputes and return costs

Damage on arrival, return shipping charged to the customer, and used stock delivered as new.

Pet SuppliesSingle ASIN
0reviews removed
US
  • Buyers expecting the full set, receiving one part
  • A used item shipped as new
  • Damage found before first use
  • Two reviews from people who never used it
Main guidelineOff-topic content
Also appliedSeller, order and shipping feedback
ScopeOne ASIN, one marketplace
Oldest removed2009

Two of the twelve came from customers who never received or used the product at all.

Outdoor & CampingOne marketplace
0reviews removed
DE
  • Wrong item delivered against the listing
  • Courier damage and packages left open
  • Missing parts and short counts
  • Complaints aimed at the delivery service
Main guidelineSeller, order and shipping feedback
Also appliedOff-topic content
ScopeOne marketplace
PatternCourier damage and short counts

Several reviewers rated the product positively in the same text — the one star was aimed at the delivery.

Two examples of what that looks like

Both of these were live on a listing for years. Neither says anything about how the product performs.

★☆☆☆☆AMAZON.COMRemoved
“My jar was cracked and leaking in the box and isn’t eligible for return.”
Why it qualified: Damage caused in transit, plus a complaint about the return policy.
★★★☆☆AMAZON.COMRemoved
“No gold spoon.”
Why it qualified: Three words, three stars. A missing accessory is a fulfilment issue.

What we report

  • Shipping, courier and delivery damage
  • Ordering, refund and returns issues
  • Price complaints with no product feedback
  • Seller and service feedback on a product page
  • Wrong product, wrong variation, short counts

What we never touch

  • Honest product criticism — however harsh
  • Genuine quality complaints and real defects
  • Anything involving contact with the reviewer
  • Incentives, refunds for deletions, grey-hat methods

Want to know what’s sitting on your listings?

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All cases are taken from completed client projects and anonymised: no brand names, product names or review links are published. Reviews rated medium removal chance came down alongside the clear-cut ones. Removal is always decided by Amazon and cannot be guaranteed.

Brands that work with Starfix

Jibix AWHA Outdoor THE GOAT Ananda Goods Themahund MEVSIM Store VAYPET CHALLENGE! Internet Gold Palms Kampfhummel Spiele
Ready when you are

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